Monday, January 31, 2011

Halifax Home Staging: Tips for Success

This is a great article with some fabulous tips that apply to Halifax home staging.  Thanks to Debra Gould, the Home Staging Diva for the article.

  1. Consider the curb appeal.
  2. Get ride of clutter.
  3. Turn excess inventory into cash.
  4. Watch where the eye goes.
  5. Find a fix-it person.
  6. Clean, clean, and clean again!
  7. Let in some air.
  8. Let in some light.
  9. Don’t forget fresh flowers.
  10. Carefully consider music.
Great tips for Halifax home staging!  To read the complete article, click here.

~Melanie

Monday, January 24, 2011

Selling a Home in Halifax: Three Major Elements that Affect a Sale

Selling a home in Halifax can be tough, but if you understand the major elements of a sale, it gets a lot easier.

“Three Major Elements Affect A Sale - Condition, Location and Price.”

78% of a buyer's decision about a house is already made before they actually see it - based on location and size; working with your client to make sure they really impact the areas outside and inside the house which affect first impressions is crucial.

A Certified Staging Professional™ can help!

Condition:
Staging goes beyond the usual list of repairs, clutter, decor and packing personal items; these will be discussed by a CSP™ who has been trained to handle objections the homeowner may have to getting a home ready for sale. Stagers "kick it up a notch" - by broadening the appeal of the house to a wide array of potential buyers at the same time targeting to the most likely market using lifestyle selling techniques.



A stager is a third party who will discuss any challenges to the condition of the home. The Real Estate agent does not have to risk losing a listing by pointing out all the work that needs to be done. They have delegated that job to the stager.


Staging impacts the condition of a house; change the condition of the house you decrease the odds of showings without bids. Attracted buyers will be impressed by the way the house looks
A staged house makes for beautiful photos. Beautiful Photos attract more buyers to showings; this means more offers and increasing the opportunity to sell the listing on the first round of marketing.


Price:
By enhancing the features of a home and changing the condition, even slightly overpriced homes have a better chance for selling at asking price. You are offsetting the price by increasing the value through the buyers eyes. Staging is about securing the equity in the property. Staging is not about inflating the price of a house - a well priced house with staging reduces the risk of offers being less than what you want.



A staged home sells faster and for more money. Real Estate agents receive maximum commission opportunity by not having to reduce the price and save money by not having to pay for a second and third wave in their marketing process.


Location:
Stagers don't have magic wands! They can't relocate the house to a more desirable neighbourhood... Stagers do create magic with the existing furniture it will give the competitive edge over the other homes in the area. It is easier to overlook the area, if the price and condition is excellent.



Also:
Real Estate agents who offer staging services as an added value for the client gain a competitive edge over other agents in their area. Staged properties sell for more money in a hot market and faster in a slow one. When marketing to homeowners Real Estate agents can use staging stats, testimonials, and photos to illustrate they go above and beyond other agents, with great results! Working with a stager you have a third party to defer objections to and help convince the home seller of the value of the service. The stager provides a detailed consultation, and then completes the work to fully stage the house. A Real Estate agent will have more time to invest on other aspects of getting the house sold. Even as busy as you are the homeowners will feel well taken care of.

The Bottom Line!


A CSP™ will help solve a huge portion of the everyday challenges a Real Estate agent has while providing a value added service to stand out in the industry.


Click Here to read the original article was originally posted on the CSP™ website. http://www.canadianstagingprofessionals.com/realtors.php.

~Melanie Orr is the owner and operator of Interiors Working For You which provides full staging and redecorating services for successful selling a home in Halifax.

Sunday, January 16, 2011

Canadian Staging Professionals: What’s the Real Story

When you walk into somewhere new, somewhere you have never been before, what do you notice?  Do you notice the colour of the walls or the arrangement of the furniture?  Most people decide whether or not they are comfortable in a home within the first few seconds after entering; that is why it is crucial the impression made is a good and lasting one.  
This is where Canadian Staging Professionals take on the very important role of displaying your home to encompass all potential Buyers. CSP’s work magic in a space so it will come alive to spark buyer’s interest, also into feeling a sense of connection to your home.  This increases marketability, often resulting in higher offers and a speedy sale.
CSP™’s Deliver:
  • Help save your advertising dollars by helping your house sell quickly
  • Advertise your property on CSP website – property for sale section -to assist in getting top value for your home
  • Work within your budget constraints
  • Deal respectively and professionally with you and your REALTOR®
  • Give your home the ‘targeted lifestyle’ look to demand Buyer attention
Information originally posted on the Canadian Staging Professionals Website.  http://www.canadianstagingprofessionals.com

Melanie Orr is the owner and operator of Interiors Working For You which provides full staging and redecorating services.

Monday, January 10, 2011

Home Redesign: A New Way to Achieve the Home You Want

Home decorating and the use of a specialist in home décor were for a very long time considered a luxury. A designer or decorator would typically completely change a space and the cost would be high. There is certainly a market for this type of service still, and likely always will be.

Home redesign, on the other hand, comes from the perspective of using what is already there as much as possible. A transformation can be achieved with an editing; a rearrangement; the introduction of a few key elements; a change in color, usage or accessories. Redesign appeals to those who cannot or choose not to spend more than necessary to achieve a change. It is also gaining favour from those who are swinging back towards a less wasteful lifestyle, away from the throw-away perspective of recent years.

More affordable furniture, accessories, fabrics, and window coverings have become available. More and more people know that having a home that offers beauty as well as function is within their reach. A home redesign specialist is the corresponding advisor who assists people in achieving a big effect for a small investment. Services can range from a consultation which gives the client a direction and path to follow on their own, right up to project management for those clients who do not want to be directly involved with the process. Referring trades people, shopping, developing floor plans, color consultations, material sourcing plus selection and room showcasing are examples of the various services of Redesign. Quite often transformations can occur in just one day.

Even with all the self help information that is readily available today, many people benefit from the trained, skilled guidance of a professional. Studies have shown that only 10% of North Americans can visualize. That means 90% see only what is in front of them. Vision is a critical ingredient in creating a new or improved living space that meets the form and function desires of the person to use the space. A home redesign specialist provides that vision as a well as a fresh perspective, experience and market knowledge that can be invaluable.

Melanie Orr is the owner and operator of Interiors Working For You which provides full staging and redecorating services.